Alexis Bittar Prefers an Older Woman: ![](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_tGPtUxKKPNwvAZcuT8y6xJ-T2fHGH7R86S85-SdKVnEjK9y7P9v3x4IaiZuUzxvh0EbyrF6Tbf3Sbb_br_P7DusTTRyx_xO8MKaC4XbDLMB_HBl1VIDMPeyiGuGHR1PTZhxVcTSzWZ9W5BwvCpxBj4Nf6k8xIRV1zI=s0-d)
Jewelry designer Alexis Bittar always puts older women in his ads — Dynasty's Joan Collins, Lauren Hutton, and Absolutely Fabulous's Joanna Lumley and Jennifer Saunders, for example — instead of skinny young models. “Every ad features models age 16 to 22 with a blank stare, when the real consumer in luxury fashion stores is more like 35 to 65,” he tells the Times. “I hate when a woman says she’s 45 as if it’s a bad thing.”
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