Video Diary: Waiting in Line Outside for H&M’s Margiela

Video Diary: Waiting in Line Outside for H&M’s Margiela:


Last night after dinnertime, a small crowd of shoppers hunkered down in lawn chairs outside the Fifth Avenue H&M location. These diehards would prepare to spend the night huddled together, or in sleeping bags, on cold concrete for the pleasure of being some of the first to buy the retailer's
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