Atari Is Dying, Again Again Again…

Atari Is Dying, Again Again Again…:

…and aims to be reborn, again again again. It’s been a long time since Atari has been a force to be reckoned with, and longer still since it wasn’t secretly Infogrames in disguise. Atari has been a transferable name for long years now, rather than truly representing the Nolan Bushnell-founded firm behind invaluable proto-videogames such as Pong, Asteroids, Lula: The Sexy Empire and Centipede. It first ‘died’ in 1984, which entailed the first of many transitions into a new corporation bearing the Atari name, and the first of many financial struggles. Now its latest incarnation is filing for bankruptcy, as part of a plan to start over yet again.

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